Stay Informed: Your Source for CEER News & Updates
Stay Informed: Your Source for CEER News & Updates
CEER Launches New Brand Identity - the World’s First Bilingual Automotive Logotype
CEER, Saudi Arabia’s first electric vehicle (EV) brand and Original Equipment Manufacturer (OEM), has unveiled its bold new brand identity on the occasion of Saudi National Day. This launch not only introduces the world’s first automotive bilingual Arabic-English logotype but also offers a first glimpse of a unique CEER product design element, setting the stage for the highly anticipated global debut of the company’s flagship designs, which have been finalized and are soon to be revealed.
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On a Journey to Ignite the Automotive Industry in the Kingdom, CEER Announced Reaching 1500 Employees Milestone at HCI Forum
CEER, Saudi Arabia’s first electric vehicle (EV) brand and Original Equipment Manufacturer (OEM), marked its presence at the Human Capability Initiative (HCI) Forum with a significant milestone on its journey to building the automotive industry in the Kingdom: reaching 1,500 employees. This achievement underscores CEER’s commitment to attracting world-class local and international talent across a wide range of EV specialties to develop an unparalleled in-house skillset, and it highlights the company’s dedication to developing human capability as a key driver of innovation and growth, a commitment CEER, as a strategic sponsor of the HCI Forum, is proud to showcase.
Ceer Partners with Isoclima to Deliver the World’s Largest Windshields Made from Next Generation Glass for Flagship EVs
Ceer, Saudi Arabia’s first electric vehicle (EV) brand and original equipment manufacturer (OEM), has signed a strategic partnership with Isoclima, a global leader in high-performance transparent solutions trusted by the world’s most iconic high-end automotive brands. The signing ceremony which took place at the Isoclima advanced facility in Italy, marks the beginning of a groundbreaking collaboration. This latest enterprise with tier-one global partners propels Ceer’s mission to redefine the automotive industry in the Kingdom and will set new standards in automotive glass technology and break records with the world’s largest windshield, a key element in the exceptional design of Ceer’s upcoming flagship sedans and SUVs as part of its aspirational EV portfolio.
Ceer Signs SAR 5.5 Billion Agreements, Over 80% with Saudi Companies to Supply Ceer with Vehicle Components and Charging Equipment
Ceer, Saudi Arabia’s first electric vehicle (EV) brand and Original Equipment Manufacturer (OEM), today announced 11 new partnerships worth SAR 5.5 billion (approximately USD 1.5 billion) at the 3rd PIF Public Sector Forum. These agreements, a majority with Saudi companies, mark a significant milestone in Ceer’s commitment to achieving 45% localization targets and will contribute significantly to the Saudi automotive sector further stimulating the economy aligned with the aims of Saudi Arabia Vision 2030.
Ceer Signs SAR 540+ Million Partnership with Sabelt to Deliver High-Performance SeatsCeer Signs SAR 540+ Million Partnership with Sabelt to Deliver High-Performance Seats
Ceer, Saudi Arabia’s first electric vehicle (EV) brand and Original Equipment Manufacturer (OEM), continues its commitment to forging best-in-class partnerships by announcing a SAR 543 million ($145 million) collaboration with Sabelt, Italian company that specializes in designing and manufacturing of high-performance seats for automobiles with a particular focus on sports and racing seats and safety harnesses. Trusted by brands like Ferrari, Aston Martin, Maserati, Alpine and McLaren, Sabelt will engineer, develop, and produce innovative sports seats for Ceer’s upcoming flagship E sedan and SUV models.
Ceer and Schuler Partner for Building the Most Advanced Press Shop in MENA
Ceer, Saudi Arabia’s first electric vehicle (EV) brand and original equipment manufacturer (OEM), has partnered with Schuler to supply and install the first completely automatic press shop at its state-of-the-art Ceer Manufacturing Complex (CMC) in King Abdullah Economy City, the most advanced manufacturing facility in the MENA region.
